Marketing

6 Reasons Why Product Marketers Need PR

In the good old days of traditional marketing, product marketers sat separately from PR professionals—both figuratively and literally. They owned product promotions, while PR was engaged right before a launch. The advent of blogging, social media and influencers has changed this. Check out these six ways PR adds value (or even drive success) for product […]

6 Reasons Why Product Marketers Need PR Read More »