Tracy Wemett

Public Relations is More Than a Bunch of Press Releases

Public relations is actually about trying to get conversations going, and actually being able to elevate things that are going on in your organization. That may be external and may be internal. Table Fries host, Jeanne Hopkins says, “One of the things that I really enjoy about BroadPR is it’s not just a bunch of …

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Tracy Wemett of BroadPR: 5 Ways To Leverage Media Coverage To Dramatically Grow Your Business

(Article originally appeared in Authority Magazine, October 26, 2021)   Life is too short to waste our time and our talents on things that simply won’t matter when we are gone. Building a legacy of hope and love and community seems like a worthwhile goal for all of us.     Welcome to another installment …

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The Venerable Press Release Is Here to Stay

Press releases have often received scorn from companies, and in the recent decade as social media has taken center stage, the decibel for its abolition has definitely grown louder. Popular grumbles we hear from clients and prospective clients include: Why do we need a press release when we have a blog? We can socialize announcements, …

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Whatever Your New External Messaging Is, Say It with Empathy

Many companies are now settling into the fact that the COVID-19 situation may be our new normal and is not going away any time soon. We are working in new times and under complex circumstances that none of us have ever navigated before. During this new coronavirus era, there is one thing for certain – …

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