online – BroadPR

PR in the Era of Social Distancing

Public Relations / Winston Thomas / June 6, 2020

Is social distancing getting in the way of your PR? In a PRWeek article, author Kim Davis claims the great pandemic lockdown and technology were “made to go together.” The article talks about building the ultimate social distancing PR stack, including teleconferencing, videoconferencing, video for email, virtual customer communities (like Crowded, Pluck, and Hoop.la), virtual […]

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Why Your Newsroom Sucks (and what you should do next)

Digital newsrooms are not measuring up to expectations. That is the opinion of an ISEBOX survey of journalists. In fact, 65% gave the thumbs down for online newsrooms and only 6% said that these sites are useful to their work! This is very telling in an era of digital transformation. So what went wrong? Here