communication

6 Steps In Choosing An Influencer Agency

Branding, Marketing, Public Relations, Social Media / By /

PR Pros are becoming increasingly involved in influencer marketing. With social media and blogs becoming vital for branding and messaging, getting mentioned or being associated with the right blog/social media stars is essential. This used to be part of branding. Getting an important individual to promote, star in your ad, or become associated with your …

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Time to Use Social Media for Internal PR

Public Relations, Social Media / By /

  Internal communications is a huge responsibility for many PR professionals. As companies grow, they tend to extend communication lines to breaking points. It can result in miscommunication or late messaging, often leading to confusion that media or rivals latch on to and exploit.     Enter the PR professional. He or she keeps the …

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